Islington start-ups: Eve’s Designer Outlet, Islington Green

Eve Francis, owner of Eves Designer Outlet in Islington Green. Picture: Polly Hancock

Eve Francis, owner of Eves Designer Outlet in Islington Green. Picture: Polly Hancock - Credit: Archant

Every week, we take to the streets to find a start-up business right here in Islington. This week, we spotted a new designer outlet shop in an unlikely location.

Eve Francis, owner of Eves Designer Outlet in Islington Green. Picture: Polly Hancock

Eve Francis, owner of Eves Designer Outlet in Islington Green. Picture: Polly Hancock - Credit: Archant

The Upper Street area – with its boutiques, artisan bakeries and expensive restaurants – is probably the last place you would expect there to be a designer outlet.

But to Eve Francis, owner of Eve’s Designer Outlet in Islington Green, it makes perfect sense: “With the climate at the moment, no one has money for clothes.”

Eve opened the shop in June because she was “sick of working for other people”.

With her background in sales, she used her supplier contacts to stock last season’s designer clothes, shoes and accessories.


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Though there was a scary moment three months ago – “There was a hold-up: a guy came in with a machete and hammer” – she reports business has been going well.

Eve is also happy with her shop’s location outside a bus stop: “You can’t buy that sort of advertising.”

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