An Essex Road art gallery will be impossible to ignore over the next month, as it launches an exhibition of short films beamed directly to shoppers and passers-by.

After the success of last year’s project, Tintype is launching Essex Road II: eight specially commissioned short films inspired by the road itself.

Five minutes or less in length, the films are projected from the gallery’s large window, and can be viewed from the street seven days a week between 4pm-11pm from next Thursday (December 10) until January 16.

Tintype director Teresa Grimes said: “The pleasure of this project is knowing that what started as an idle thought – me staring out of our large window – has become this event that people remember and look forward to.

“It has been an equal pleasure to work with eight exceptional artists, all of whom have produced films that are thought-provoking, beautiful, poetic and mesmerizing.”

Examples of films to be shown include Jordan Baseman’s overlayed 16mm long exposure shots from walking up and down Essex Road at night - creating a psychedelic portrait of the street - and Melanie Manchot’s group portrait of residents and shopkeepers captured in a continuous tracking shot.

Tintype is located at number 107.